SEMI-FINALIST OF THE 2018 LVMH PRIZE

THE SIRIUSby YOUNCHAN CHUNG

The exploration and investigation of new and beautiful things since Younchan Chung was young, is at the root of his brand The Sirius which he began while studying.
Modern with a touch of futurism, utilitarian with extraordinary details are his design principles.
The brand showcases collections that stand out the polished beauty of practicality with constructive details completed through architectural interpretation.
The Sirius responses to the present age and intends to suggest a new concept which can make the innovation with tradition coexist.